| NextMark Awarded Patent for Its System for Generating Highly Responsive Mailing Lists
NextMark, Inc., a leading provider of tools and resources to buy mailing lists, sell mailing lists, and learn about mailing lists, announced today it has been awarded a patent for a new mailing list selection technique it has invented. The United States Patent and Trademark Office has issued NextMark patent number 7,246,077 for its Systems and Methods for Generating Highly Responsive Mailing Lists. .
Spam nuisance 'can be combated'
Consumers are becoming increasingly angry about rampant SMS and email spam, but what they do not know is that the law is on their side and that there are ways to stop and even prosecute persistent spammers. This was the message from Cape Town-based privacy lawyer Brendan Hughes, of Michalson and Associates, in a presentation on data privacy legislation to Durban businesses last week. Hughes, a member of the appeals panel that adjudicates complaints for the Wireless Application Service Providers' Association (Waspa), said that direct marketing using consumers' personal information was "big business". However, Hughes said businesses that continued to send marketing material or spam to consumers who had asked to be removed from mailing lists could be criminally prosecuted under Section 45 of the Electronic Communications and Transactions Act of 2002.
'ASR Records Adds to Team
'ASR Records formally announced the addition of Roxann Stout and Jahmal Brown to the label staff. Ms. Stout will direct and develop initiatives related to the label's Booking Department. Mr. Brown will provide the label with specialized Internet Technologies skills related to the label's online portal. Roxann Stout will be working with qualified talent buyers toward booking 'ASR Records Artists at festivals and events worldwide. She is a trained musician, studying classical piano for 12 years, classical voice, and saxophone for 7 years. She was a state champion vocalist and won the Women's Federated Competition for 2 straight years. Her promise as a vocalist was so impressive that Ms. Stout was awarded a vocal scholarship from the prestigious Berklee College of Music in Boston.
Sustainable Ballard hears about legislative environmental record
Local non-profit Sustainable Ballard celebrated its fourth birthday recently by reviewing several energy and environmental successes of the past state legislative session.Sen. Jeanne Kohl-Welles, D-Seattle, was the key speaker at the event held at the Sunset Hill Community Club. She applauded the organization for its grassroots efforts in promoting a more sustainable community.Though Kohl-Welles hasn't served on any environmental committees since the mid-1990s, she said it was still an issue she paid a lot of attention to."I'm not an authority on this," she warned the audience, "but I love these issues. I feel passionate about the environment in this state, country and the world and I want to do everything I can."When Democrats took over the majority in the House last November, it did more than anything else to advance environmental legislation, Kohl-Welles said.
'Turn to West Memphis,' City Urges Logistics World
Ward Wimbish has a message for companies thinking about moving part or all of their logistics and distribution operations to the area: West Memphis is open for business. Bolstered by a slick new Web site (www.westmemphis.com), robust infrastructure and competitive incentives, the city has launched a full-scale campaign to lure the type of commerce that helped its much larger neighbor across the river earn the tagline "America's Distribution Center." Leading the charge is Wimbish, who has served as director of West Memphis' Office of Economic Development since October. His position had been vacant for a year and half, which Wimbish said he believes hindered the city's chances of becoming a key distribution link in the global supply chain. "We've been out of the market for a while," he said.
Customer Surveys: A Powerful Link Building Tool
One of the most effective link building tools I use is a customer survey. Surveys are usually written from a customer service standpoint: companies want to know the opinions of the people who buy from them and crave feedback on how they're doing. Honorable intentions for sure but in today's link marketing, it's less about where customers stand and more about where they're going. In the past, I provided a general questionnaire to the company that contracted my linking services, then pulled demographic information from the site's web logs. Using web logs is still a viable tactic but I've come to understand that today's Internet is different and I need to adapt what I do along with it. The explosion of Web 2.0 and social media type sites is changing the way we work and the way I market for links.
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